BACARDI THE KNOT

Branding development and photography for The Knot, a cocktail created by Santiago Michelis, for the Bacardi Legacy UK contest.

The concept was based on the immigrants who left their homes behind to achieve their dream of a better life somewhere else.

The Knot represents Santiago's family history liked with the Bacardi's family history.

London UK @florenciadzodan ©2020 by FD